CI/CD for Revenue · Marketing
Gate campaigns before they go live
Dokeo is CI/CD for Revenue: every scan runs the same deterministic checks used in production, across all 17 supported content types, with no black-box review.
How does the marketing gate differ from the content gate?
Same engine, different adapter. Marketing objects (campaigns, ads, nurture sequences) carry their own type-specific checks: channel consistency, CTA alignment, offer-to-page match. The five-severity verdict and the Object/Policy/Test/Issue loop are identical.
- The same draft always returns the same verdict, safe to block a CI pipeline on.
- Every FAIL names the specific check that failed and why.
- 100 free scans a month, no credit card, same gate as production.
Intelligence layer
Marketing intelligence, not just a checklist.
The gate runs the checks. The intelligence layer finds the patterns. Channel consistency, brand voice, campaign context, all surfaced before work goes live.
Channel Consistency
Auto-detect when ad copy promises one thing and the landing page says another. CTA alignment, offer matching, and messaging consistency across every touchpoint.
Brand Voice Monitor
Policy-based voice checks that catch drift before it ships. Same standard whether copy comes from in-house, freelancers, agencies, or AI tools.
Campaign Context
Surfaces quality patterns across campaigns: which channels pass consistently, where brand drift clusters, what copy structures correlate with performance.
Agent-Ready Data
Expose campaign verdicts and quality signals to marketing agents via MCP. Agents draft, gate, and iterate without a human routing each step.
If this is your week, you care a lot
- ✗Campaign copy ships without a consistent quality bar across channels
- ✗Ad creative goes live and nobody checked if it contradicts the landing page
- ✗Nurture sequences drift from brand voice as the team grows
- ✗You find out a campaign underperformed weeks after launch, not before
What the gate gives you
- One five-severity verdict on every marketing object before it ships
- Same deterministic gate whether the copy was written by a human, freelancer, or LLM
- Policy-based rules enforce brand voice, CTA standards, and compliance across channels
- The same Object/Policy/Test/Issue loop that runs on content, extended to marketing
How the loop runs on marketing
Same nine-step loop as content. Different adapter, different checks, same verdict.
Scenario
A paid ad campaign with landing page and email nurture, launching next week
Object
Ad creative + landing page + nurture sequence ingested as linked objects with shared campaign metadata
Policy
Policy requires: CTA matches across ad and landing page, offer consistency, brand voice compliance, no banned claims
Test
Channel consistency check, CTA alignment check, offer-to-page match, brand denylist scan
Issue
FAIL: 'Ad promises 30-day trial but landing page says 14-day trial' with both sources cited
Fix
Marketing ops updates the landing page to 30-day trial. Fix recorded, re-test required
Verify
Re-test confirms offer consistency across all three objects. All policies pass
Deploy
Campaign goes live. Deployment record links ad, page, and nurture
Monitor
If the landing page changes post-launch, the campaign reopens for re-testing
dokeo test campaign-q3-launch → PASS (cta-match ✓ offer-consistency ✓ brand-voice ✓) → clear to launch
dokeo test campaign-q3-launch → FAIL (offer mismatch: ad says '30-day' but LP says '14-day') → blocked
Status: Coming
The Marketing domain has 5 registered object types and 3 check functions. No test adapter or customer is connected yet.
Same intelligence layer. Different adapter.
Content proves the loop works. Marketing connects next.